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Privacy Policy

At BORROWED & BLUM, LLC (referred to as "Company," "we," "us," or "our"), we take your privacy seriously. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, interact with our services, or engage in any business transactions with us. By accessing or using our website and services, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect several types of information to provide and improve our services to you:

Personal Information

When you use our services, we may collect personal information such as:

  • Name

  • Contact information (email address, phone number)

  • Billing information (credit card details, payment history)

  • Shipping address (for deliveries)

  • Event details (wedding date, location, and other event-specific data)

  • Communication preferences (how you wish to be contacted)

Non-Personal Information

We may also collect non-personal information, including:

  • Usage Data: Information about how you use our website and services, such as your browsing activity, IP address, browser type, device information, and referring URLs.

  • Cookies and Tracking Technologies: We use cookies and similar tracking technologies to enhance your user experience, analyze site traffic, and customize content. You can control cookies through your browser settings, but disabling them may affect your experience on our website.

 

2. How We Use Your Information

We use the information we collect for several purposes:

  • To Provide and Improve Our Services: We use your personal and event-related information to fulfill your orders, communicate with you about your purchases, and offer personalized services.

  • To Process Payments: We use billing and payment information to process transactions and prevent fraud.

  • To Communicate with You: We may send you order confirmations, updates, marketing materials (with your consent), and customer service communications.

  • To Enhance User Experience: We may use non-personal data, such as usage data and cookies, to improve the functionality and performance of our website.

  • For Marketing and Promotional Purposes: With your consent, we may send you newsletters, offers, and information about our services or new products. You can opt out at any time by following the instructions in any email we send.

  • To Comply with Legal Obligations: We may use your data to comply with legal obligations, resolve disputes, and enforce our agreements.

 

3. How We Protect Your Information

We employ a variety of security measures to ensure the safety of your personal information:

  • Encryption: Payment information and sensitive data are encrypted during transmission using Secure Socket Layer (SSL) technology.

  • Access Controls: Only authorized personnel have access to your personal data, and all employees are trained on privacy and security protocols.

  • Data Retention: We retain your information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required by law.

Despite our best efforts, no method of data transmission or storage is 100% secure. We cannot guarantee the absolute security of your personal data, but we are committed to taking reasonable steps to protect it.

 

4. Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. However, we may share your information in the following circumstances:

  • Service Providers: We may share your data with third-party service providers who assist us in running our business, such as payment processors, shipping companies, email marketing platforms, and analytics providers. These companies are obligated to use your data solely for the purpose of performing services for us and are not allowed to use it for any other purpose.

  • Legal Requirements: We may disclose your personal information if required by law or to comply with legal processes, such as a court order or subpoena, or to protect our rights, safety, or property.

  • Business Transfers: In the event of a merger, acquisition, or sale of all or a portion of our business, your personal information may be transferred as part of that transaction. You will be notified of any change in ownership or the use of your personal data.

 

5. Your Rights and Choices

Depending on your location and applicable laws, you may have certain rights regarding your personal information. These rights may include:

  • Access: You have the right to request access to the personal information we hold about you.

  • Correction: You can request that we correct any inaccuracies in your personal information.

  • Deletion: You have the right to request the deletion of your personal information, subject to certain legal exceptions.

  • Opt-Out of Marketing Communications: You can opt out of receiving marketing emails from us at any time by clicking the "unsubscribe" link in our communications or by contacting us directly.

  • Data Portability: In some jurisdictions, you may request a copy of your personal data in a structured, commonly used, and machine-readable format.

To exercise any of these rights, please contact us using the information provided in the Contact Us section below.

 

6. Cookies and Tracking Technologies

We use cookies and similar technologies (such as web beacons and tracking pixels) to enhance your browsing experience and to track user activity on our website. These tools allow us to:

  • Personalize content and ads.

  • Analyze website traffic and usage patterns.

  • Improve the functionality and performance of our website.

You can control the use of cookies through your browser settings, but please note that some features of our website may not function properly if cookies are disabled.

 

7. Children’s Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If you believe we have collected such information, please contact us immediately so that we can delete it.

 

8. International Data Transfers

If you are accessing our website or services from outside the United States, please be aware that your data may be transferred to and processed in the United States, which may have different data protection laws than your country of residence. By using our services, you consent to the transfer of your data to the United States.

 

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. Any updates will be posted on this page, and we will update the Effective Date at the top of the policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

 

10. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us:

borrowed & blüm

RALEIGH | DURHAM | CHAPEL HILL

borrowed & blüm, llc company logo

© 2025 by borrowed & blüm, LLC

borrowed & blüm is a floral design studio based in Durham, NC. We offer fully customized rental arches, artificial silk flower walls, and premium artificial florals for weddings and events across the Triangle region. 

 

We love getting to know our clients and infusing their unique personalities and styles into the flowers selected for their most celebrated moments.

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